The present era is the era of human resources competition, talent is the basis for the survival and development of enterprises, and the traditional employer era has been declared to end with the development of market economy, and large and medium-sized enterprises pay more and more attention to the construction of human resources. At the same time, more and more enterprises pay attention to "people-oriented" in human resource management, pay attention to the construction of enterprise employer brand, and build their own employer brand while building enterprise brand, in order to better attract and retain excellent talents.
How to attract and retain excellent talents can be strengthened in the following aspects:
1、 Corporate culture keeps people. All walks of life have their own characteristics. At the same time, each enterprise has its own corporate culture, which is a kind of soft power. With the expansion of enterprise scale, enterprise managers pay more and more attention to the construction of corporate culture. The guiding function, cohesion function, restraint function, incentive function, debugging function and radiation function of enterprise culture can not be ignored, especially the cohesion function.
The enterprise culture is people-oriented and respects people's feelings, which can create a harmonious atmosphere of unity, friendship and mutual trust in the enterprise, strengthen the sense of group, and form a strong cohesive force and centripetal force between the employees of the enterprise. The common values form a common goal and ideal. The staff and workers regard the enterprise as a community of common destiny and their own work as an important part of realizing the common goal. The whole enterprise is in step and forms a unified whole. At this time, "I am proud of the prosperity of the enterprise, but I am ashamed of the decline of the enterprise" has become the sincere feelings of the employees from the heart, "love the enterprise as home" will become the actual action of the employees, and truly achieve "the feeling of home is good - corporate culture keeps people".
2、 Career retention, everyone has their own career planning, has their own ideal work goals, especially some high-level talents, career success is everyone's dream. People spend most of their time working. With the development of people's value system, they need to meet the basic needs of life, and at the same time, they should also consider the embodiment of personal value. The working environment, work development space, interpersonal relationship and personal ability improvement will be taken into consideration. These are also the formal problems that human resources work must have, and strive to "work and be happy" It's about keeping people in business. ".
3、 If there are no rules and regulations, the society will be in chaos if there are no rules and regulations. The system can not only regulate people's behavior, but also give people hope and encouragement. Everyone is equal before the rules and regulations. Enterprises, especially large and medium-sized enterprises, must have complete and complete rules and regulations suitable for their own enterprises to regulate the behavior of employees. Employees should strictly follow the enterprise rules and regulations, and have complete enterprise systems as support. To achieve "no rules, no square circle - system to retain people.".
4、 Salary retention, salary is the most important factor of employees' work. Based on the investigation of the salary level of the same industry, the enterprise should ensure that the basic salary is "enough to eat", the bonus is "well done", and the welfare is "unable to go", reflecting the competitiveness of salary. Especially for some high-end and scarce talents, if the enterprise gives more than one yuan, they may create more value to the enterprise Give 100 yuan to ensure that "the money should be used on the edge of the knife - pay to retain people.".
5、 Feelings stay, people are emotional animals, but also emotional animals, in an environment for a long time, in a team for a long time, cooperation for a long time, will not give up. Just like an employee's birthday, an enterprise presents a birthday blessing to its employees through radio; when an employee is sick, a caring word from the company's leader will make the employee feel more cordial. All members of the team will help each other to create a harmonious working environment and do a good job of "winning the people's heart will win the world - leaving people with feelings".